Amazon $AMZN has been consolidating and recently turned sideways action into sharper bearish action. I have been bullish on AMZN and anticipated the market buying from some support levels. However, it is clearly in a bearish correction and the share price has broken below these support levels (see chart below). AMZN Daily Chart(click to enlarge)Broken Support, Bearish Momentum:- The title says AMZN is still bullish. I want to be clear that I am talking about the medium to long-term.- In the short-term, we are looking at a bearish market. When price broke $1800, it also broke below a rising trendline. It continued lower during the 10/11 session, and broke a key support/resistance pivot around $1756. - The RSI has fallen below 30, which is a sign of bearish momentum at least in the short to medium-term.Next Support:- For the medium to long-term, as long as price is holding above $1640, I think the market still sees bullish outlook for AMZN.- The 200-day simple moving average is around $1640, which is also a support/resistance pivot .- I would anticipate support starting around $1660. - It is finding some support now around $1700.-