I remember the first touch screen phone I ever saw in the wild. It was my friends Sprint (NYSE: S) phone. It was exactly like an iPhone, except nothing really worked and it was slower and buggier than a car with a flat tire driving through Texas in the summertime. Still, despite that, I was enchanted. I wanted one so bad, and for some reason I always had positive connotations in my mind with Sprint because of this experience. They also always had good service in the city I grew up, so that helped. Flash forward to now, where a more cynical version of me has decided that every major cell phone provider is inherently bad. Sprint is out to maximize profit by locking unsuspecting people up in terrible contracts, and I just don’t roll like that. Plus, do you have ANY idea, any whatsoever, about what differentiates them from the competition? Do they have an advertising budget even close to their competitors? If they do, they must be spending it on Instagram and Snapchat trying to gobble up millennials, because I haven’t seen it. They seem to have become just another large company with a so-so business model and a so-so product. They have been doing so poor as of late that Japanese internet company SoftBank is taking write downs because of them. I have a hard time seeing how they go forward from here, and think they make a good short.